MakerBot To Strengthen Asia-Pacific Presence With Stratasys

MakerBot and Stratasys AP Limited, a subsidiary of MakerBot's parent company Stratasys Limited, announced earlier this month the plan to strengthen MakerBot's market presence in Asia Pacific through the formation of a new division, MakerBot Asia Pacific & Japan (MakerBot APJ).

This new division will aim to capture the growth potential of desktop 3D printers and scanners in the region. Also, it will leverage on Stratasys’ current regional presence to strengthen its local operations and expand availability of its products. It will also continue to support the company’s existing network of distributor and reseller partners in Asia Pacific.

“With Asia being an important market for desktop 3D printing and offering great opportunities that are a strategic priority for the company such as in education, engineering and design, Stratasys can help expand our presence in the region,” Jonathan Jaglom, CEO of MakerBot believes.

"This is another step in our efforts to take advantage of synergies with Stratasys to grow our business internationally and accelerate the adoption of desktop 3D printing around the world."

As of present, Stratasys has an Asia Pacific headquarters in Hong Kong, and 9 other regional offices in countries like China, Japan and Korea to serve its customers in Asia Pacific. These offices will support MakerBot's local business operations with marketing, sales and customer support initiatives.

The new division will be led by Shiry Saar, appointed General Manager, based in the Hong Kong headquarters and operating under Stratasys AP Limited. Saar has served in several management roles at Stratasys previously.

"I am excited to lead MakerBot APJ to facilitate the adoption of our 3D Printers in the region," said Shiry Saar, General Manager of MakerBot APJ. With both companies catering to education and professional verticals, Saar believes the collaboration, and its wider range of products, will enable them to better serve customers. "I look forward to working closely with Stratasys' local teams to extend MakerBot's leading role in the desktop 3D printing industry to the Asia Pacific region."

Omer Krieger, General Manager of Stratasys Asia Pacific, agreed with Saar, and expects the new division to add significant scale and capabilities to the company’s 3D printing solutions business.

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